Kelsey Rogers
Designer. Collector. Storyteller.
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Yaymaker Brand Development

Yaymaker (formerly Paint Nite) Brand Development

In January 2019, Paint Nite officially became Yaymaker. After several years of growth, the company offered WAY more than just “paint” nights, so Yaymaker encompasses a wide variety of events encouraging everyone to get out and get making. I was hired to help out with the rebrand, and had a hand in how the Yaymaker brand was implemented across everything from digital displays, social media, e-mail marketing, print materials and other swag, to Yaymaker.com and even photoshoots.